Social Games and Rewards
Social Games work with the “engagement loop” guaranteed by players’ constant need of rewards. By this, game designers can handle the perceived value of the game
Read moreThree social gaming trends for 2011 | Gamasutra: Joost Rietveld’s Blog
Drawing in part on 2010’s social gaming summit, consultancy activities in the social gaming sector and academic interests, in this article we look at three broad social gaming trends for 2011:
Trend 1. Mobile social gaming;
Trend 2. Location based social gaming;
Trend 3. Social advergames.
The Strategies that led to DarkWave Games and Master of Alchemy | iPader.it
We explained our concentric diversification strategy, how alittleb.it’s skills and experiences can be very useful for game development, why to develop multiplatform production assets, how the created know-how is a competitive advantage in developing game-based marketing instruments (e.g. advergames and social games) and gamification systems for alittleb.it’s clients.
Read moreSocial Media Marketing is becoming more and more important
Each year, more people engage in conversation online, via social site and social tools – at a rate of about 30% per year: Companies have a new important instrument to facilitate Pull Communication!
Read moreWhy companies must have a mobile marketing strategy
What is mobile marketing? Mobile Marketing Association says: “Mobile Marketing is a set of practices that enables organizations to communicate and engage with their audience in an interactive and relevant manner through any mobile device or network”. Mobile marketing allows for a meaningful, personal, and long lasting dialogue with customers, driving engagement with brands and [...]
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